Sanrio's classic character "HELLO KITTY" was born in 1974, and the renowned American brand LeSportsac, known for its nylon bags made from parachute fabric, was also established in 1974.
The two classic brands are celebrating their 50th anniversaries together this year, and have collaborated on a special joint collection of bags! This unique collaboration will be a precious collectible to commemorate both brands' 50th anniversaries.
The collaboration features Hello Kitty's adorable image as the theme, designing a complete set of 7 items including tote bags, shoulder bags, and cosmetic pouches.
Reversible tote bag
The bold tote bag, themed around Hello Kitty's adorable face, is made from soft plush material. Its standout feature is the prominently designed 3D bow.
This bag features a reversible design: the exterior is made from soft plush material, while the interior showcases a quilted pattern with a full-cover design. It can be used on both sides and comes in two sizes.
■ Medium reversible tote bag
Size：H22×W21×D9cm 23,100日JPY（tax incl.）
■ Large reversible tote bag
Size：H36×W37×D12cm 29,700JPY（tax incl.）
Shaped shoulder bag
This shoulder bag features Hello Kitty's face as its design theme and is available in black and red. It showcases a cute yet stylish look.
The design details of the bag include a 3D bow and LeSportsac's signature material. Whether paired with casual or stylish outfits, it adds a playful and unique charm to any look.
■ HELLO KITTY Side Crossbody Bag "Let's Go Out" in Two Colors
Size：H11×W15×D7cm 各16,500JPY（tax incl.）
50th Anniversary Tote Bag
This anniversary collaboration tote bag incorporates Hello Kitty's rich history into its design. The front features classic Hello Kitty designs from 1974 to 2023, with each detail evoking nostalgia. The back showcases a black polka dot pattern with a tag commemorating Hello Kitty's 50th anniversary.
■ LARGE EMERALD TOTE 50 Tote Bag
Size：H39×W35cm Handles length 53.5cm 各18,150JPY（tax incl.）
KITTY Concept Mini Bag
The three small bags are:
1. The "Red Bow" clutch, symbolizing Hello Kitty.
2. A mini bag set designed around Hello Kitty's weight of "three apples," available in both square and round shapes. These can be used together or separately and include wrist straps, allowing them to double as clutches.
3. A playful cosmetic pouch featuring Hello Kitty overwhelmed by "bows and bags."
■ RIBBON COSMETIC CLUTCH
Size：H14×W17×D7cm 13,750JPY（tax incl.）
■ APPLE POUCH WRISTLET
Size（Large）H15×W20cm （Small）H12×W12×D2cm 15,400JPY（tax incl.）
■ RECTANGULAR COSMETIC
Size：H 9×W16×D5cm 7,150JPY（tax incl.）
Party Time Cosmetic Pouch
This specially designed cosmetic pouch features Hello Kitty and other classic Sanrio characters celebrating the 50th anniversary around a cake. Each character is wearing a hat symbolizing Hello Kitty, and this limited edition design was created to commemorate the 50th anniversary.
■ Party Time Cosmetic Pouch
Size：H16×W22×D6cm 10,450JPY（tax incl.）
